The regular 36 month to 48 month development cycles of Automotive Electronics is relatively long compared to the development cycle of semiconductor devices. This is due to different system levels, different value chains and different development processes. To keep up with the development speed of consumer electronics and meet the customer expectations the development cycle of Automotive Electronics needs to be decreased. Enabling virtual prototyping from the device level into automotive applications and systems is an important step to accelerate the time to market.
When it comes to MEMS (Micro Electro Mechanical System) sensors, Bosch is both a pioneer and the world's leading manufacturer. The company developed the underlying semiconductor manufacturing process in house, and has been producing these sensors on an industrial scale for over 20 years now. To date, Bosch sensors can not only be found in most cars but as well in three out of four smartphones worldwide, and 75 percent of Bosch MEMS sensors are now used in consumer electronics applications.